NFTs: Understanding Non-Fungible Tokens
Non-Fungible Tokens (NFTs) represent unique digital assets on the blockchain. Learn what they are, how they work technically, and key concepts for using NFTs. For real-world utility examples, see our NFTs Beyond Art guide.
TLDR
- NFTs are unique tokens on blockchain (unlike fungible cryptocurrencies)
- Most use ERC-721 or ERC-1155 standards on Ethereum
- They prove ownership and authenticity of digital (or physical) assets
- NFTs can represent art, music, collectibles, tickets, memberships, and more
- Ownership is recorded on blockchain, but files are usually stored off-chain
- Popular marketplaces: OpenSea, Blur, Magic Eden
By William S. · Published May 22, 2024
What Are NFTs?
Non-Fungible Tokens (NFTs) are unique digital assets that represent ownership of a specific item or piece of content on the blockchain. Unlike cryptocurrencies like Bitcoin or Ethereum, which are fungible (each unit is identical and interchangeable), each NFT is unique and cannot be exchanged on a one-to-one basis.
Think of it this way:
- Fungible: One Bitcoin equals another Bitcoin (like dollars)
- Non-fungible: Each NFT is unique (like a painting or concert ticket)
How NFTs Work Technically
NFTs use smart contracts to create verifiable proof of ownership and authenticity. Here's how it works:
Token Standards
Most NFTs use specific standards that define how they function:
ERC-721
The original NFT standard on Ethereum. Each token is unique and has:
- Unique token ID
- Metadata (name, description, image URL)
- Owner address
- Transfer functions
Example: CryptoPunks, Bored Ape Yacht Club use ERC-721.
ERC-1155
A more flexible standard that supports both fungible and non-fungible tokens in the same contract. Allows:
- Multiple token types in one contract
- Batch transfers (send multiple NFTs at once)
- More efficient gas usage
Popular for gaming NFTs where you might have many item types.
Metadata and Storage
NFTs store ownership on-chain, but the actual files (images, videos, etc.) are usually stored off-chain:
On-Chain Storage
Some NFTs store everything on-chain (SVG images, traits encoded in contract). Benefits:
- Truly permanent (survives if external storage fails)
- Fully decentralized
Drawbacks: Expensive gas costs, limited to simple data.
Off-Chain Storage
Most NFTs store files on IPFS (InterPlanetary File System) or centralized servers. The NFT contract stores a link to the file. Benefits:
- Lower gas costs
- Supports large files
Drawbacks: If storage fails, link breaks. IPFS is more permanent than centralized servers.
Minting
"Minting" an NFT means creating it on the blockchain. When you mint:
- You pay gas fees to create the token
- Smart contract generates unique token ID
- Metadata is linked to the token
- Token is assigned to your wallet address
You can mint on marketplaces (OpenSea, etc.) or directly through the contract.
What Can NFTs Represent?
NFTs can represent ownership of various types of assets:
Digital Art
The most visible use case. Artists mint their work as NFTs, allowing collectors to own and trade digital art. Examples: Beeple's "Everydays," CryptoPunks, Art Blocks.
Collectibles
Digital trading cards, profile pictures (PFPs), and other collectibles. Often organized in collections with traits and rarities.
Music and Media
Albums, songs, videos, and other media minted as NFTs. Can include royalty rights that pay creators automatically on resales.
Gaming Assets
In-game items, characters, weapons, and virtual real estate that players truly own and can trade outside the game.
Real-World Assets
NFTs can represent physical assets like real estate, luxury goods, or event tickets. The NFT proves ownership, though the physical item exists separately.
Identity and Credentials
Digital identity documents, certifications, memberships, and credentials that are verifiable on blockchain.
For more on utility NFTs, see our NFTs Beyond Art article.
How To Buy NFTs
Buying NFTs involves several steps:
1. Set Up a Wallet
You need a crypto wallet that supports NFTs. Popular options:
- MetaMask (browser extension)
- Coinbase Wallet
- Rainbow Wallet
- Hardware wallets (for secure storage)
2. Get Cryptocurrency
Most NFTs are bought with ETH. You'll need ETH for:
- Purchasing the NFT
- Paying gas fees
Buy ETH on an exchange and send it to your wallet.
3. Choose a Marketplace
Popular NFT marketplaces:
- OpenSea: Largest marketplace, supports multiple blockchains
- Blur: Popular for trading, lower fees
- Magic Eden: Focus on Solana NFTs
- Foundation: Curated art marketplace
- LooksRare: Community-focused marketplace
4. Connect Wallet and Browse
Connect your wallet to the marketplace, browse collections, and find NFTs you want. Check:
- Verified collections (blue checkmark)
- Floor price (lowest price in collection)
- Rarity traits
- Recent sales and volume
5. Make an Offer or Buy
You can:
- Buy at listed price
- Make an offer below asking price
- Participate in auctions
When you buy, you pay the NFT price plus gas fees. The NFT transfers to your wallet.
How To Sell NFTs
Selling NFTs is similar to buying:
1. List on Marketplace
Connect your wallet, select the NFT you want to sell, and choose:
- Fixed price listing
- Auction with end time
- Accept existing offers
2. Set Price
Research similar NFTs to set a competitive price. Consider:
- Floor price of collection
- Rarity traits
- Recent sales of similar NFTs
- Market conditions
3. Pay Gas Fees
Listing requires gas fees. When someone buys, you receive payment (minus marketplace fees, typically 2.5-5%).
Key NFT Concepts
Floor Price
The lowest listed price for an NFT in a collection. Often used as a benchmark for collection value.
Royalties
Percentage paid to original creator on each resale. Programmed into the smart contract. Typical range: 5-10%.
Rarity
Traits that make an NFT unique within a collection. Rarer traits typically command higher prices. Tools like Rarity.tools rank NFTs by rarity.
Provenance
The ownership history of an NFT, recorded on blockchain. You can verify who previously owned an NFT.
Gas Wars
When many people try to mint popular NFTs simultaneously, gas fees spike as users compete to have transactions included first. Can make minting very expensive.
NFT Risks and Scams
NFTs have risks like any crypto investment:
Common Scams
- Fake collections: Copycats of popular projects
- Rug pulls: Creators abandon project after minting
- Phishing: Fake websites or links to steal wallets
- Discord scams: Fake support messages or links
- Fake marketplaces: Sites that steal NFTs or funds
How To Protect Yourself
- Verify collection addresses match official project
- Check for verified badges on marketplaces
- Research projects before buying
- Never share seed phrases or private keys
- Use reputable marketplaces
- Be skeptical of "too good to be true" deals
Other Risks
- Price volatility: NFT values can drop dramatically
- Liquidity: Hard to sell some NFTs
- Storage risk: If metadata links break, NFT might lose value
- Smart contract bugs: Vulnerabilities could be exploited
- Regulatory risk: Future regulations could affect NFTs
Market Dynamics
The NFT market has experienced significant volatility, with periods of explosive growth followed by corrections. Understanding market dynamics helps:
Factors Affecting Value
- Utility: Does the NFT provide real benefits?
- Community: Strong communities support prices
- Creator reputation: Well-known creators command premiums
- Rarity: Rarer traits typically worth more
- Trends: Market sentiment affects prices
- Floor price: Collection floor affects individual NFT values
Market Cycles
NFT markets follow cycles similar to crypto:
- Bull markets: High prices, high volume, new projects launching
- Bear markets: Lower prices, lower volume, projects consolidating
Environmental Considerations
NFTs have faced criticism for environmental impact, particularly when minted on proof-of-work blockchains like Ethereum (before the Merge).
Current State
Ethereum's move to proof-of-stake reduced energy consumption by ~99.9%. Most NFTs are now minted on more efficient chains:
- Ethereum (post-Merge): Proof-of-stake
- Layer 2s (Arbitrum, Optimism): Lower fees, efficient
- Solana: Proof-of-stake, fast, low fees
- Polygon: Proof-of-stake sidechain
Carbon Offsets
Some NFT projects and marketplaces purchase carbon offsets to neutralize environmental impact. However, the effectiveness of offsets is debated.
Future of NFTs
NFT technology continues evolving:
- Better utility: More real-world applications beyond art
- Cross-chain: NFTs moving between blockchains
- Fractionalization: Owning shares of expensive NFTs
- Better UX: Easier to buy, sell, and use NFTs
- Regulation: Clearer rules may increase adoption
Frequently Asked Questions
What's the difference between NFTs and cryptocurrency?
Cryptocurrencies are fungible (each unit is identical). NFTs are non-fungible (each is unique). One Bitcoin equals another Bitcoin, but each NFT is different.
Do I own the image when I buy an NFT?
Usually not. You own the token that proves ownership, but copyright typically stays with the creator unless explicitly transferred. You can display, sell, or transfer the NFT, but commercial rights depend on the project's terms.
What happens if the image link breaks?
If metadata is stored on centralized servers and those fail, the link breaks. Your NFT still exists, but the image might not load. NFTs stored on IPFS are more permanent. Some projects store everything on-chain for maximum permanence.
Why are NFT prices so volatile?
NFT markets are new, illiquid, and driven by speculation and trends. Small market size means individual trades move prices significantly. Hype cycles create bubbles and crashes. Utility-based NFTs tend to be more stable than pure collectibles.
Can NFTs be copied or stolen?
The image can be copied (right-click save), but the NFT ownership is secured by blockchain. Someone copying the image doesn't own the NFT. However, NFTs can be stolen if someone gains access to your wallet. Practice good security.
Are NFTs a good investment?
Most NFTs are highly speculative and risky. Prices can go to zero. Some have utility or strong communities that support value. Only invest what you can afford to lose. Research thoroughly before buying, and focus on projects with real utility or strong communities rather than pure speculation.